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Neenah Releases ‘The Design Collection Surface Issue’

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By: Jamie Matusow

Editor-in-Chief

Neenah’s newest release, The Design Collection Surface Issue, is described as “a page-turner with stunning photography, unconventional die cuts, spectacular printing, and specialty techniques galore.” It showcases four-color images on shimmery and highly tactile surfaces with surprise elements. The promotional lookbook of unique surface design is crafted on papers from The Design Collection, Neenah’s range of pearlized surfaces, unique textures and dramatic colors, inspired by Italy’s top fashion houses and America’s leading designers.

“These are highly unique papers that naturally draw attention,” says Auburne Gahlman, associate brand manager, Neenah. “With this lookbook, we set out to consider surface design in relation to these extraordinary papers. The result shows how conceptual aesthetics, through means such as line, texture, color, light, and patterning, can be alluring to both hand and eye.”

The five sections of this book represent the concepts that embody the spirit of The Design Collection: Luxury, Form, Beauty, Function, and Taste. Each spread pairs interesting surface treatments in layered effects, combining sight and touch appeal.

Comprised of 15 specialty paper lines, The Design Collection is a portfolio of premium papers for luxury packaging and high-end print collateral. Offset, digital, and specialty processes are featured in the issue.

More info: www.neenahpaper.com

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